When considering Trademark Filing and Registration in Malaysia, it is essential for international and local brands alike to navigate the process with precision and understanding. Malaysia offers a well-defined regime under its intellectual property laws, providing foreign-invested businesses and domestic companies an opportunity to secure their brand identity and expand with confidence. This page guides you through the legal framework, procedural steps, cost and renewal obligations, enforcement mechanisms and strategic considerations for effective protection of your mark in Malaysia.
Malaysia’s IP regime is framed by the Trademarks Act 2019 and related Regulations, administered by the Intellectual Property Corporation of Malaysia (MyIPO). Under these laws, a “trademark” may consist of letters, words, numerals, devices, colours, sounds, holograms, shapes, or combinations of such signs. A foreign applicant may file a Malaysia trademark application filing through a local agent, and registration confers exclusive rights in the specified classes of goods or services. The first-to-file principle applies, so prospective users of the mark should plan early.
Registration is not mandatory, yet it brings advantage of infringement action rights (under registered marks) rather than merely passing-off rights for unregistered usage.
Understanding the Trademark Registration Process in Malaysia helps applicants anticipate timeframes and manage filings strategically. The key stages include:
Foreign-based applicants must engage a registered trademark agent in Malaysia to handle the filing and representation.
Applying for a trademark in Malaysia involves preparation and attention to detail. Here are the main considerations:
Protection of a logo or brand name adds strategic value and strengthens your identity in Malaysia. Registering a logo under register brand name in Malaysia ensures you hold exclusive rights to the mark in the specified classes.
For logos: include clear visual representation and consider how colour, style and design contribute to distinctiveness. For brand names: avoid generic or descriptive phrases, and ensure the name is clear, distinctive and aligned with your marketing strategy.
Successful registration of a logo or brand name supports enforcement through registered rights under Malaysian law, enabling you to challenge infringers more robustly than if relying solely on common-law passing-off.
Given Malaysia’s participation in the Madrid Protocol, you may also extend your protection internationally via an international registration designating Malaysia.
Understanding Trademark Cost and Fees in Malaysia allows budget planning and avoids surprise expenses.
Planning ahead ensures your mark remains valid and your budget covers all stages of filing, issuance, renewal and monitoring.
To protect continuous rights, Trademark Renewal and Maintenance in Malaysia are essential responsibilities. Registered marks are valid for ten years from filing or registration date. Renewal must be filed before expiry. Renewal applications may be filed within six months before end-date; a grace period of six months post-expiry is possible with increased fee. If neither renewal nor restoration is filed within a year, removal from register follows. Additionally, non-use of a registered mark for three continuous years may render it vulnerable to cancellation for non-use under Malaysian law. Maintaining your trademark means keeping accurate records of use (sales, marketing material, packaging) and proactively managing your portfolio.
Protection ends at registration only when you are ready to enforce. The topic of Trademark Infringement and Enforcement in Malaysia deals with your rights and remedies.
Once your mark is registered under the Trademarks Act 2019, you have exclusive right to use and authorise others to use the mark in relation to the specified goods or services.
Infringement occurs when a third party uses an identical or confusingly similar mark for identical or similar goods/services, likely to cause confusion. The rights owner may initiate civil proceedings for damages, injunctions, account of profits and apply for criminal sanctions where relevant.
For unregistered marks, the passing-off action is more difficult to succeed; hence registration significantly enhances enforceability. Recording licences and assignments with MyIPO further strengthen your enforcement position, as do monitoring programmes to detect misuse and counterfeiting early.
The process of Trademark Filing and Registration in Malaysia is both strategic and legal. It requires selecting the right classes, preparing application documents, navigating examination, adhering to renewal obligations and maintaining vigilance over enforcement. The firm Kayser & Co brings comprehensive international IP experience and local insight to guide rights-holders through the Malaysian trademark regime and align their brand protection with global ambitions.
With clear knowledge of classes, fees, examination, renewal and enforcement under the Malaysian regime, brand-owners can confidently plan their protection strategy and integrate their Malaysian filing into broader programmes such as International Trademark Registration.
On average the interval is around 12 to 18 months for a straightforward application without objection.
Yes, however a local Malaysian agent must be appointed and correct formalities followed.
Renewal must be filed before the ten-year expiry date; a six-month grace period exists with surcharge. After one year of lapse, the mark may be removed.
No. Trademark rights are territorial. However, you may use Malaysia as a base mark under the Madrid Protocol for an international application.
Filing early, selecting an experienced local agent, conducting a prior search, and monitoring the register and market for unauthorised filings or use are key protective steps.
Yes. The law permits marks capable of graphical representation including devices, colours, holograms, sounds and combinations, provided they distinguish one’s goods or services.